FROM ONE GENERATION TO THE NEXT 🤍

More than 30 years ago, Margot opened the doors of a small boutique in Charleston with one simple belief: clothing should feel as timeless as the women who wear it.

Her two daughters grew up between clothing racks, greeting customers after school and learning that every woman deserves to feel comfortable, confident, and cared for.

Today, that little boutique is ready for its next chapter.

To celebrate Margot passing the family business on to the next generation, we're opening our Next Generation Event with 60% off our collection for a limited time.

One family. One legacy. 60% off.

This isn't just another seasonal sale—it's a celebration of the women who helped build Margot & Daughters and everyone who has been part of our story.

BUY 2 → EXTRA 10% OFF

BUY 3 → EXTRA 15% OFF

BUY 4+ → EXTRA 20% OFF

Limited pieces remain. Once this chapter closes, these prices won't return.

1337 products

Save 60%
Elisa | Complete Fluid Two-Piece with Contrast DetailsElisa | Complete Fluid Two-Piece with Contrast Details
Elisa | Complete Fluid Two-Piece with Contrast Details Sale price$69.95 Regular price$175.95
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Elisa | Strappy Ballet FlatsElisa | Strappy Ballet Flats
Elisa | Strappy Ballet Flats Sale price$69.95 Regular price$149.95
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Elisabetta | Golden Sandals Summer CharmElisabetta | Golden Sandals Summer Charm
Elisabetta | Golden Sandals Summer Charm Sale price$64.95 Regular price$210.00
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Elisabetta™ Halter Neck Floral Print Maxi DressElisabetta™ Halter Neck Floral Print Maxi Dress
Elisabetta™ Halter Neck Floral Print Maxi Dress Sale price$69.99 Regular price$200.00
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Elise | Long Blouse with V-NeckElise | Long Blouse with V-Neck
Elise | Long Blouse with V-Neck Sale price$49.95 Regular price$165.00
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Eliviana | Sleeveless Utility Wide-Leg Jumpsuit With Cargo PocketsEliviana | Sleeveless Utility Wide-Leg Jumpsuit With Cargo Pockets
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ELIZABETH | BUTTON-FRONT MIDI DRESSELIZABETH | BUTTON-FRONT MIDI DRESS
ELIZABETH | BUTTON-FRONT MIDI DRESS Sale price$54.95 Regular price$166.99
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Elizabeth | Comfortable Low-Heel Sandals for Everyday UseElizabeth | Comfortable Low-Heel Sandals for Everyday Use
Elizabeth | Comfortable Low-Heel Sandals for Everyday Use Sale price$59.99 Regular price$179.99
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Elizabeth | Elasticated Waist MaxiElizabeth | Elasticated Waist Maxi
Elizabeth | Elasticated Waist Maxi Sale price$99.95 Regular price$310.95
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Eliza™ – Orthopedic Slip-on Wedge SandalsEliza™ – Orthopedic Slip-on Wedge Sandals
Eliza™ – Orthopedic Slip-on Wedge Sandals Sale price$49.95 Regular price$175.00
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Ella | Patchwork Print Shirt
Ella | Patchwork Print Shirt Sale price$49.95 Regular price$99.95
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Ella™ Pastel Floral Midi Dress
Ella™ Pastel Floral Midi Dress Sale price$64.95 Regular price$163.95
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Ellery | Orthopedic SandalsEllery | Orthopedic Sandals
Ellery | Orthopedic Sandals Sale price$54.95 Regular price$250.00
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Elli™ | Vintage Fish Art Print Pocket Skirt
Elli™ | Vintage Fish Art Print Pocket Skirt Sale price$59.95 Regular price$190.00
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Ellyn™ | Orthopedic SandalsEllyn™ | Orthopedic Sandals
Ellyn™ | Orthopedic Sandals Sale price$44.95 Regular price$225.00
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Elodie | Long Blouse with V-Neck
Elodie | Long Blouse with V-Neck Sale price$49.95 Regular price$165.00
Save 68%
Eloisa™ | Vintage Floral Art Elastic waistband Pocket Skirt
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Eloise™ | Vintage Knit Cardigan Sweater
Eloise™ | Vintage Knit Cardigan Sweater Sale price$49.95 Regular price$166.95
Save 26%
Elowen™ | Midnight Bloom Maxi DressElowen™ | Midnight Bloom Maxi Dress
Elowen™ | Midnight Bloom Maxi Dress Sale price$69.95 Regular price$95.00
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Elowynza | Botanical Breeze Collection
Elowynza | Botanical Breeze Collection Sale price$59.95 Regular price$199.95
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Elsa | Elegant Set with Off-Shoulder DesignElsa | Elegant Set with Off-Shoulder Design
Elsa | Elegant Set with Off-Shoulder Design Sale price$56.95 Regular price$189.95
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Elsinia | Comfortable SandalsElsinia | Comfortable Sandals
Elsinia | Comfortable Sandals Sale price$49.95 Regular price$250.00
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Elya Genuine Leather MulesElya Genuine Leather Mules
Elya Genuine Leather Mules Sale price$109.95 Regular price$345.00
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Ember | Tailored Knit PantsEmber | Tailored Knit Pants
Ember | Tailored Knit Pants Sale price$54.95 Regular price$109.95
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